The SEWA Trade Facilitation Centre (STFC) Ahmedabad, Gujarat represents a unique and innovative movement where marginalized artisans themselves are the producers, owners, shareholders and managers of their company. STFC works as a bridge linking these vulnerable informal workers with the global market by sustained, profitable and efficient coordination of design, production and marketing of traditional embroidery. The goal of STFC is to ensure socio-economic security and full time employment for the rural craftswomen in the informal sector by building a grass root business enterprise of the artisans. The organisation currently has around 10,000 artisans working with them who are skilled in embroidery work.